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ANANTATECH HUB

Worked scenario

The retainer that has not changed since 2019

Scope creep in a retainer practice is invisible because each addition is small, reasonable, and agreed by someone who is not tracking the total.

3 min read

A client signs a monthly retainer for bookkeeping and one return. Two years later the practice is also handling a second registration, a payroll filing and the occasional notice. Each was added by a partner in a phone call, and none changed the invoice.

Why nobody notices

Because there is no single place where the engagement's scope lives. It exists in the original letter, which nobody reopens, and in the accumulated memory of whoever handles the client.

The practice's own staff often know the client is underpriced. They are not the ones who can change it, and raising it requires evidence they do not have.

The mechanism, not the intention

Every practice intends to review fees annually. The reason it does not happen is that the review requires assembling information that is scattered, at a time of year when everyone is busy.

If scope changes are recorded against the engagement as they occur, the review becomes reading a list rather than reconstructing two years.

What it is worth

In practices we have looked at, the underpricing is concentrated: most retainers are roughly right and a minority are substantially wrong. Finding those without a record means relying on a partner's discomfort, which is a poor instrument and an uncomfortable conversation to open without figures.

What changes

  • Every recurring engagement carrying its scope and its current fee
  • Additions to scope recorded against the engagement when they happen
  • Annual review prompted rather than remembered
  • Effort per retainer client compared with the fee it earns

Questions about anything here, or a situation this does not cover? contact@anantatechhub.com