Partnerships
Industry and Professional Partners
Members of a trade body tend to share the same operational problems, because they run the same kind of business. That makes a professional body a better place to explain what software can and cannot fix than a general marketing channel — provided the explaining is genuinely useful and not a sales pitch wearing a lanyard.
What you would do
- Tell us what your members actually struggle with operationally
- Give us an honest read on whether what we offer is relevant to them
- Decide how, and whether, anything reaches your membership
What we provide
- Practical sessions for members on the operational problem, not the product
- Written material your members can use whether or not they ever buy anything
- Terms for members agreed with you rather than announced to you
Suited to: Trade associations, professional bodies and industry groups with an engaged membership.
How it starts
Tell us about your membership and the problems that come up repeatedly
We propose something specific and useful rather than a generic sponsorship
You decide what, if anything, goes to members and on what terms
Enquire about industry and professional partners
Questions we are asked
Not by default. Our interest is in being useful to a membership that shares a problem we understand. If a sponsorship is what makes sense for your body, that is a conversation — but it is not the starting assumption.